YouTube is using AI to let brands hijack the moments viewers care about most, and creators should be paying attention TechDefused Newsroom · 17:42, 14 May 2026
Anthropic's decision to void unauthorised share sales exposes the fiction behind crypto's $1.6 trillion tokenised AI... TechDefused Newsroom · 20:42, 12 May 2026
US crypto market structure bill faces August deadline as senator demands ethics ban on officials profiting from industry TechDefused Newsroom · 08:03, 7 May 2026
Publishers accuse Zuckerberg of personally directing "massive" copyright theft to train Meta's AI TechDefused Newsroom · 21:49, 5 May 2026
The AI boom is eating Apple's memory supply and there is no quick fix TechDefused Newsroom · 08:13, 4 May 2026
Apple veteran Stan Ng retires after 31 years as executive reshuffle gathers pace TechDefused Newsroom · 17:22, 17 Apr 2026
Kering creates Kering jewellery unit, names Jean‑Marc Duplaix TechDefused Newsroom · 11:53, 17 Mar 2026
Levi Strauss wowed by workflow boosts from Microsoft AI agents TechDefused Newsroom · 23:19, 4 Dec 2025 · Updated 19:56, 25 Feb
Heineken and LÕK unveil paddle-plus-bottle-opener mashup TechDefused Newsroom · 16:25, 9 Dec 2025 · Updated 19:54, 25 Feb
Want to smell like dessert? ... the Dove x Crumbl collab is back TechDefused Newsroom · 15:57, 10 Dec 2025 · Updated 19:53, 25 Feb
Mars completes Kellanova acquisition TechDefused Newsroom · 15:17, 11 Dec 2025 · Updated 19:51, 25 Feb
Fanatics signs multi-year deal with Max Verstappen TechDefused Newsroom · 15:26, 11 Dec 2025 · Updated 19:51, 25 Feb
Bologna FC extends partnership with Fanatics TechDefused Newsroom · 11:24, 16 Dec 2025 · Updated 19:49, 25 Feb
Nexo and Australian Open serve up crypto partnership TechDefused Newsroom · 08:26, 17 Dec 2025 · Updated 19:48, 25 Feb
Diageo to sell its majority stake in Tusker owner EABL with Asahi deal TechDefused Newsroom · 09:18, 17 Dec 2025 · Updated 19:48, 25 Feb
Just Doing it: NIKE boss says the brand's comeback is in 'middle innings' Jamie Ashcroft · 00:36, 19 Dec 2025 · Updated 19:47, 25 Feb
Red Bull launches Zero Missed Workouts challenge TechDefused Newsroom · 13:55, 5 Jan 2026 · Updated 19:40, 25 Feb
Jennifer Aniston and PVOLVE launch "Worth It Everytime" campaign TechDefused Newsroom · 15:45, 5 Jan 2026 · Updated 19:40, 25 Feb
Mattel unveils autistic Barbie doll TechDefused Newsroom · 12:49, 12 Jan 2026 · Updated 19:35, 25 Feb
Budweiser and Stella Artois beers to flow exclusively at Live Nation's UK events TechDefused Newsroom · 12:53, 12 Jan 2026 · Updated 19:35, 25 Feb
Shake Shack reveals soggy year-end sales TechDefused Newsroom · 13:09, 12 Jan 2026 · Updated 19:35, 25 Feb
Lululemon reveals strong Christmas trading, says sales were at top end of expectations TechDefused Newsroom · 13:16, 12 Jan 2026 · Updated 19:35, 25 Feb
Birkenstock stock slips as dollar dents Q1 revenue TechDefused Newsroom · 13:23, 12 Jan 2026 · Updated 19:35, 25 Feb
BankPro partners with McLaren United Autosports for FIA World Endurance Championship return TechDefused Newsroom · 18:57, 14 Jan 2026 · Updated 19:32, 25 Feb
Disney creates new enterprise marketing division TechDefused Newsroom · 23:35, 14 Jan 2026 · Updated 19:32, 25 Feb
Microsoft agrees long-term purchase of soil carbon credits from Indigo Carbon TechDefused Newsroom · 08:32, 15 Jan 2026 · Updated 19:32, 25 Feb
WHOOP names Samuel Ross global creative director TechDefused Newsroom · 13:05, 15 Jan 2026 · Updated 19:31, 25 Feb
Audi Revolut F1 teams up with digital asset firm Nexo TechDefused Newsroom · 17:23, 16 Jan 2026 · Updated 19:31, 25 Feb
Coda integrates Unity IAP for out-of-app monetization TechDefused Newsroom · 17:28, 16 Jan 2026 · Updated 19:30, 25 Feb
Apple doubles down on downtown Montreal with expanded Apple Sainte-Catherine store TechDefused Newsroom · 13:41, 17 Jan 2026 · Updated 19:30, 25 Feb
WHOOP named Scuderia Ferrari HP wearable partner TechDefused Newsroom · 18:46, 19 Jan 2026 · Updated 19:29, 25 Feb
BingX signs multi-year partnership with Scuderia Ferrari HP TechDefused Newsroom · 19:24, 19 Jan 2026 · Updated 19:29, 25 Feb
Amentum picked to deliver first Rolls-Royce SMR projects in UK and Czech Republic TechDefused Newsroom · 13:36, 20 Jan 2026 · Updated 19:29, 25 Feb
SEE Holding appoints Maye Musk to champion Sustainable City model globally TechDefused Newsroom · 13:48, 20 Jan 2026 · Updated 19:28, 25 Feb
Canva details billions in social impact as it publishes first Step Two report TechDefused Newsroom · 22:15, 21 Jan 2026 · Updated 19:27, 25 Feb
Kraken links memecoin trading contest to Atlético Madrid shirt sponsorship TechDefused Newsroom · 14:59, 22 Jan 2026 · Updated 19:26, 25 Feb
Subway offers $20 gift cards to middle-seat passengers on Boeing 737 flights TechDefused Newsroom · 15:08, 22 Jan 2026 · Updated 19:26, 25 Feb
Microsoft adds chemistry and error-correction tools to its quantum software kit TechDefused Newsroom · 22:08, 22 Jan 2026 · Updated 19:26, 25 Feb
STARTRADER partners with Porsche Carrera Cup Middle East TechDefused Newsroom · 12:18, 26 Jan 2026 · Updated 19:25, 25 Feb
Jeep named global automotive partner of The Snow League TechDefused Newsroom · 19:46, 26 Jan 2026 · Updated 19:24, 25 Feb
PR Newswire adds enhanced Brand Voice features to Amplify platform TechDefused Newsroom · 20:16, 26 Jan 2026 · Updated 19:24, 25 Feb
Polymarket becomes Official Prediction Market Partner of Major League Soccer and Leagues Cup TechDefused Newsroom · 20:27, 26 Jan 2026 · Updated 19:23, 25 Feb
Dr Martens cites drop in direct-to-consumer promotions as revenue dips TechDefused Newsroom · 11:12, 27 Jan 2026 · Updated 19:23, 25 Feb
Schneider Electric named Official Energy Technology Partner of McLaren Racing TechDefused Newsroom · 12:45, 27 Jan 2026 · Updated 19:23, 25 Feb
Kraken and Williams F1 extend partnership TechDefused Newsroom · 14:52, 27 Jan 2026 · Updated 19:23, 25 Feb
CK and Hilfiger owner opts for ChatGPT Enterprise TechDefused Newsroom · 15:01, 27 Jan 2026 · Updated 19:23, 25 Feb
StubHub ranks Jets, Cowboys and Bengals among NFL’s most loyal fans TechDefused Newsroom · 20:35, 27 Jan 2026 · Updated 19:22, 25 Feb
Tech Tech Giants Chipmakers Quantum Computing Social Media Electric Vehicles Cybersecurity Apple Nvidia Google Microsoft Amazon Arm chief says AI boom is running into a wall of shortages Ledger builds AI agent toolkit that stops software spending your crypto ModelBest valuation hits $2.8bn as China's on-device AI race heats up
Artificial Intelligence AI News AI Ethics Agentic AI Voice AI OpenAI Anthropic Google Gemini DeepMind Mistral AI Shopify's former CTO thinks the real AI advantage is how you organise the company Nvidia earnings to test Wall Street's AI spending thesis Space data centres are the new frontier, but the launch crunch is real
Business Markets Brands Start-ups Crypto Finance M&A Fintech Visa Coinbase Binance Stripe JPMorgan MoonPay buys Glide in all-equity deal to widen crypto deposit reach Weeks after its first outside round, DeepSeek is back for more, at a 42% higher price Tesla's valuation is completely detached from how the company actually makes money
Entertainment & Sport Streaming Music Gaming Sport Wellness Fitness Netflix Disney+ Apple TV+ Spotify YouTube House of the Dragon premieres Season 3, Episode 4 on HBO Max Amazon blames malware in piracy apps for ending Fire Stick sideloading Deezer launches AI music detector for other streaming services
