Ema, a start-up building AI "employees" for businesses, has raised $77 million to expand its AI agents for corporate workflows, according to TechCrunch.
AI agents are software that completes tasks across business systems, rather than simply answering questions.
Ema says its EmaFusion technology combines multiple AI models to balance accuracy, cost and speed, reducing reliance on any single provider.
Those claims have not been independently verified.
The value depends on reliability, because an automated process that regularly needs correcting shifts work rather than removing it.
Buyers will want evidence of completion rates, how often humans must step in and what mistakes cost to fix.
Integration is another hurdle, since every company has different policies, permissions and data.
Ema's challenge is proving that customers see repeatable gains once implementation and oversight costs are counted.
