Sorab Ghaswalla

The TechDefused Newsroom is our team of journalists. They work in Velcrow Newsroom, a modern newsroom workspace whose automation tools assist with agentic news discovery, structured source recognition, drafting and data operations, with quality checks underpinned by first-party knowledge and intelligence infrastructure.

Our technology stack enables fast, accurate and comprehensive coverage of fast-moving technology sectors at a quality standard our readers deserve. It means we can deploy significantly more sustained editorial capacity than any small team can supply only by organic hands. Our approach, using our proprietary solutions, allows us to augment human judgment with automation. Our machines handle volume and precision; our humans handle nuance, judgment, and accountability.

TechDefused's team of human editors sits at the centre of the system, and this team of editors is the essential component of all the platform's content operations.

Every article is read and approved by a named editor before publication.

TechDefused is designed to work with experienced and credentialed technology journalists on flexible terms.

We are a young, independent start-up. We see TechDefused as a place for forward-thinking journalists to work with technology rather than be displaced by it. In these volatile times for working journalists, we hope to be a place that creates new opportunities, with greater emphasis on flexibility. We intend to utilise a range of human experience and expertise, and have designed our platform to be accommodating and flexible for the human journalists that work with us.

Day-to-day reportage across TechDefused carries the publisher's byline, TechDefused, and names the human editor responsible for each piece.

Every piece of content we publish is reviewed and edited by the TechDefused Newsroom, our team of skilled human journalists, and the editor responsible is named on every article.

Any first-party opinion, analysis, or feature article will always carry a transparent named byline of the journalist who wrote it.

In line with how we structure content operations, as described above, we want to be as open and transparent as we can about the roles within the TechDefused Newsroom, as well as provide our users with a clear overview of the criteria that all journalists in the TechDefused Newsroom must satisfy.

Senior Editors: Senior editors set the editorial direction; they advocate TechDefused's publishing standards.

Skills & experience: Significant senior editorial experience; typically 10+ years in technology, business, or science journalism, with a substantial portion at desk-lead, section-editor, or equivalent level. A demonstrable track record of upholding editorial standards across a masthead or publication, including responsibility for accuracy, compliance, and corrections. Sound editorial judgement on embargoed, pre-release and commercially sensitive content, and a working understanding of the legal environment around technology publishing. Proven ability to set standards, mentor editorial staff, and own the quality of output at scale.

Advisory Editors: Advisory editors, or consulting editors, are experienced industry veterans who have worked across the gamut of technology journalism and the technology industry, and wider areas of relevance. As the title suggests, these are not day-to-day team members and are likely not involved in the minutiae of content operations, the everyday editing and/or authoring of articles. Instead, they bring senior editorial and/or industry experience, insight and advice.

Skills & experience: A distinguished career in technology journalism, the technology industry, or research, or an adjacent field of clear relevance to TechDefused's coverage. Typically multiple decades of senior experience, often at editor-in-chief, bureau-chief, board, or comparable leadership level, or recognised standing as a practitioner within the industry. The seniority and perspective to advise on editorial strategy, standards, and direction at a high level. No requirement for day-to-day involvement; the contribution is counsel, credibility, and institutional knowledge rather than hands-on editing.

Contributing Editors: TechDefused's Contributing Editors are typically mid-career or later journalists with verified track records in technology, business, or sector journalism. They contribute editorial input, occasional commissioning, and bylined pieces in their domain. They also, on occasion, may support the content authoring of Newsroom content.

Skills & experience: A verified track record in technology, business, or sector journalism; typically 5+ years with published, bylined work that can be independently confirmed. Recognised expertise in at least one domain or sector relevant to TechDefused's coverage. The ability to report, write, and commission to a professional standard, and the editorial judgement to contribute reliably to commissioning and editorial input. Comfortable working to deadline and to house style.

Copy Editors: TechDefused's Copy Editors review and edit every article before publication; they are the essential humans at the centre of the content operations. They read, check and edit every piece, and they are responsible for the clarity, accuracy, and editorial standards of everything we publish.

Skills & experience: Professional sub-editing or copy-editing experience, ideally within a technology, business or news environment. A rigorous eye for accuracy, clarity, grammar, and house style, and the discipline to apply quality-control standards consistently across high volumes of content. A working grasp of the terminology, sourcing conventions and technical detail of technology, business, or sector journalism, sufficient to catch factual and contextual errors as well as linguistic ones. Sound editorial judgement on accuracy, sensitivity, and compliance, and the diligence to act as a genuine editor rather than a light-touch proofreader.

Columnists & Specialist Contributors: TechDefused's Columnists are recognised voices in their fields - be it engineers, founders, industry analysts, researchers, technology journalists, or specialist commentators - they are able to contribute regular bylined features that add depth and variety to the TechDefused platform. Specialist Contributors are domain experts, be it academic, sector experts, researchers, or published authors; they may contribute occasional bylined features to the TechDefused platform. We are open to submissions, and potential contributors are assessed on merit, on a case-by-case basis.

As well as our flexible work team members, our team includes:

• Ian Lyall

  Contributing Editor

  Ian Lyall is a Contributing Editor at TechDefused, with more than 30 years in business and financial journalism. As Managing Editor at Proactive, he runs editorial and broadcast output across six offices on three continents, around 50,000 news stories, features and filmed interviews a year, with responsibility for editorial policy and quality control. Before that he was News Editor and Investment Editor at the Daily Mail through the banking crisis, and UK Editor at AFX News, where his team covered RBS's takeover of NatWest. He began on local newspapers and at Dow Jones Newswires. At TechDefused he edits and writes on technology businesses and markets.

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• Jamie Ashcroft

  Founder & Publisher

  Founder of Creamery Media Ltd and publisher of the Defused Network titles. Background in business and financial journalism, software, and economics. Architect of the editorial automation systems behind the network.

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